About The ARF

Board of Directors

Name Title Company
Robert L. Barocci President & CEO The ARF
Paul Donato (Chair) Chief Research Officer Nielsen Media Research
James Nyce (Secretary) VP, Consumer & Customer Insights Pepsico Beverage & Foods
Bernard Bradpiece (Treasurer) President & CEO of Strategic Publications Strategic Publications, LLC.
Bruce Goerlich (Past Chair) Managing Partner Insights, Accountability & Eyeballs
Robert D. Liodice President & CEO ANA
Bill Duggan SVP, Member Services ANA
O. Burtch Drake President AAAA
Michael Donahue EVP, Member Services AAAA
Laura Bright VP, Marketing Research Allied Domecq Wines and Spirits
Artie Bulgrin SVP, Research & Sales Development ESPN
Neil Canter Partner, Marketing Services Accenture
Thomas C.N. Evans, PH.D. Sr. Vice President, Research ABC Radio Networks
Murray Gaylord VP, Brand Marketing YAHOO!
David Hudson EVP, Dir. Planning & Development Campbell-Ewald
George Ivie Executive Director Media Rating Council
Tony Jarvis SVP, Director Mediacom
Ed Keller President & CEO Roper Starch Worldwide
Stacey Lyn Koerner EVP/Director, Global Research Integration Initiative Media
Satish Korde President, WPP (Ford Group) WPP Group plc
Jerry Lee President WBEB 101.1 FM, Philadelphia
Joan Lewis Director, Corp. Functions CMK Procter & Gamble Company
Kathi Love President & CEO Mediamark Research
Steve Morris President & CEO The Arbitron Company
Mary Ann Packo Chief Client & Marketing Officer Millward Brown International
Karen Radkowsky Sr. Partner, Director of Consumer Research Ogilvy & Mather
Michael Schwartz VP, Global Research Kraft Foods
Kate Sirkin SVP, Global Research Director Starcom Mediavest Group/SMV Group
Marissa Sison Director, Research & Analysis General Motors Corp.
Greg Stuart CEO Interactive Advertising Bureau
Alice K. Sylvester SVP, Account Planning Director Foote Cone & Belding
Robert Tomei General Manager EVP ACNielsen-Homescan Business Unit
Jack Wakshlag Chief Research Officer Turner Broadcasting System Inc.
Douglas Wood, Esq. General Counsel Reed Smith Hall Dickler LLP
Alan Wurtzel President, Research & Media Development NBC